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Yasir Abbasi | Founder & CEO

Yasir has over 15 years of experience in the travel & tourism industry (both in Pakistan and UAE).   Working for the Oasis Group (the largest travel service group in Pakistan), Yasir gained invaluable insights and built strong commercial relationships across all spheres of the industry; both locally and internationally.


He has worked in all customer segments: Business Travel, Group Incentive Tours (M.I.C.E), Holidays, Umrah & Hajj and Wholesale. Yasir is well versed in all aspects of the travel services business model with an intimate insight into its challenges and opportunities.

Other than the travel industry, Yasir has an in-depth experience in managing digital (and ecommerce) projects for global brands – including Fedex US, Kraft Foods Canada, Toys R Us UAE, Honda UAE, and IKEA UAE (to name a few). 


He has played a leadership role in managing digital projects in partnerships with organizations such as SAP, IBM and Tata Consulting. 


Yasir has also worked in early stage start up development in the Real Estate Tech sector (www.listaproperty.com) as well as Automotive Fintech sector (for Dubizzle UAE).


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